Asking prices increase 3.2%

The average national asking price has increased 3.2% to £229,398 this month, according to Rightmove's latest survey.

Year-on-year, asking prices have increased 6.1%.

Over 90,000 new listings have been added to the portal, which is a 19.8% increase year-on-year, while search activity has hit a record high, with 29% more house hunters having used the site during the same period.

The survey comes as Rightmove reveals that its 2010 profits are likely to be greater than expected due to a substantial increase in average spend per advertiser last month, the impact of increased agency subscription rates and a strong uptake of new display advertising products launched in December.

The portal is due to announce its results for the year to December 31 2009 on February 26.

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